For years Carlucci Design has worked with Sony creating printed training guides. With the new NEX Handycam however, we also created a digital version available as a downloadable app. What exactly does that mean? It means we can animate technologies to illustrate them more clearly, or you can rotate a product 360-degrees simply by swiping your finger. By pushing these books digitally you create a more exciting experience that customers can truly immerse themselves in to learn about products and technology. Also, by cutting out the printing you’re saving trees and money.