The RDP-CA1 is a portable speaker you can attach to your Handycam Projector. Carlucci Design was requested to create a video that introduced the product and explained its features and ease of installation.
Our approach to this video was to emphasize various lifestyle scenarios that the speaker would clearly benefit. Watching videos outside seemed obvious considering that the built-in Handycam speaker would not be loud enough for that situation. It was also important to communicate just how easy this product is to install, so we used product animations to demonstrate.